What actually is coaching?
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Put simply, it's a conversation between two people about one of them - because it's about you. And that's a rare thing. It's a rare kind of conversation to have where the other person genuinely doesn't have an agenda.
You get to choose what we talk about. You get to choose what you focus on. You get to choose how fast or slow we go. My role is to provide just the right amount of challenge and support - which might be different for you than for someone else, and different from one session to the next.
Coaching is future-focused. It starts from the assumption that you're already capable - and that the thinking, the clarity, and the answers are mostly already in you. The conversation helps you find them.
A good starting point is simply to think about where you are now, and what you would like to be different. The conversation will start where you want it to.
What's the difference between coaching, mentoring, and therapy?
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Coaching helps you think through your own situation and find your own way forward - through questions and conversation rather than advice or direction. Mentoring is different: it involves someone with specific experience sharing what they know, offering guidance based on their own path. Therapy tends to focus on healing and processing past experiences. There can be overlap in the format - they're all one-to-one conversations - but coaching is distinct in that it's optimistic and future-focused. It starts from the assumption that you're capable of moving yourself forward. The thinking, the insights, and the decisions are always yours.
How do I know if coaching is right for me?
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Coaching tends to work well when you're curious, open to reflecting on your thinking, and ready to take some responsibility for what comes next. You don't need to have everything figured out - in fact, most people come to coaching precisely because they don't. What helps is a willingness to think out loud, sit with uncertainty, and try things out between sessions. If you're wondering whether it's for you, that question is worth a conversation - which is exactly what the free 30 minutes is for.
Do I need to know what I want to work on before we start?
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No. Some people arrive with a very clear agenda. Others arrive with a feeling - that something needs to change, that they're stuck, that they want something different but can't quite name it. Both are completely fine starting points. Part of what the early sessions do is help you get clearer on what you're actually working on. You don't need to have done any preparation or have the right words for it. Just bring what's true for you right now. The conversation will start where you want it to.
What if what I want to work on changes during coaching?
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That happens more often than you might think - and it's usually a sign that something more important has surfaced. You might arrive thinking you want to work on a specific challenge, and find that the conversation goes somewhere unexpected. That's not a problem. The session belongs to you and we can follow wherever the thinking leads. What matters is that you leave with something useful, not that we stuck to the original plan.
What happens in a typical session?
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Sessions often start with a check-in - what's gone well since we last spoke, what's shifted, what's still sitting with you. From there, you bring something that you would like to move forward.
Together we work out what matters most about what you've brought, and what you want to leave with. What often surprises people is what happens when you say something out loud in a space where someone is really listening. Things that have felt tangled start to separate. Perspectives you couldn't access on your own become visible. Something you've been carrying quietly gets named - and naming it changes it.
You'll leave with more clarity than you arrived with. Sometimes that lands in the session. Sometimes it arrives a day or two later, when something settles.
Sessions are 60 minutes, delivered via video call, and entirely confidential.
How will I know if coaching is working?
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Sometimes it's obvious - a decision gets made, a conversation happens that wouldn't have happened before, something shifts and stays shifted. Sometimes it's subtler - you notice you're responding to a situation differently, or that you're carrying something less heavily than before. Clients often tell me the most useful moments aren't the ones they expected. We'll check in as we go, and if something isn't working, we'll say so. Coaching is a collaboration - if it's not useful, that's worth talking about.
How often will we meet?
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That depends on the programme you choose and what works best for you. With the Focus Programme (6 sessions over 4 months), many people meet fortnightly or monthly - enough space to reflect between sessions without losing momentum. With the Deep Work Programme (12 sessions over 9 months), the pace is more flexible - some people prefer more frequent sessions at the start, then spread them out as the work deepens. We'll figure out a rhythm that suits you.
How long does a coaching engagement typically last?
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Most people work with me across either 6 or 12 sessions, depending on what they're working on and how much space they need. 6 sessions over 4 months works well for a focused challenge or specific goal. 12 sessions over 9 months suits longer transitions or ongoing development where the work benefits from time to breathe. Some people also choose to work on a pay-as-you-go basis, booking sessions as and when something comes up.
And if at any point the coaching isn't working for you, or your situation changes, just say so. We can bring the work to a close without awkwardness. The relationship should work for you - not the other way around.
Is everything we discuss confidential?
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Yes - completely. Everything discussed in coaching stays between us. I follow the ICF code of ethics on confidentiality, which means I won't share anything about our work without your permission. In very rare circumstances - where there's a serious concern about safety - I may need to act outside that, but this would always be discussed with you first wherever possible.
Do you engage in professional supervision?
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Yes - I work regularly with a coaching supervisor. Supervision is a space where I can reflect on my practice, think through anything complex that's come up in sessions, and keep developing as a coach. It's worth knowing that coaching isn't a regulated profession - anyone can call themselves a coach. Supervision is one of the markers of someone who takes their practice seriously, and it's a question worth asking any coach you're considering working with. While everything you share with me stays confidential, my practice is regularly reviewed by someone whose job is to keep me at my best.
What's expected of me as a coaching client?
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Mostly - to show up. Bring what's actually on your mind, not what you think you should be working on. Be willing to think out loud, sit with questions that don't have immediate answers, and notice what comes up between sessions. There's no homework set by me - any actions or intentions between sessions are ones you set for yourself. If you arrive having done everything you planned, great. If life got in the way, or the thing you intended to do suddenly felt less important - that's often worth exploring too. The session is 60 minutes. But the real work happens in the hours and days that follow - when something surfaces, when you notice yourself responding differently, when a question sits with you until it answers itself. The clients who get the most from coaching aren't necessarily the ones who arrive best prepared. They're the ones who stay engaged between sessions - curious, reflective, willing to try things out.
You're not just paying for the conversation. You're investing in the thinking and the change that comes after it - made possible by the clarity, the shift in perspective, and the space the conversation created.